Promoting Your Trade Show Giveaways

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Now is a great time to start thinking about your next promotional giveaway for upcoming trade shows. Marketing products for your company is a great way to get traffic at your booth and will give your company a completely consistent look. Depending on your brand’s target audience and marketing, your promotional trade show piece can go green with eco-friendly reusable or recycled materials; or make a statement with unique treatments and accessories.

Products for your next trade show can range from a completely customized zippered pouch to a large paper shopping bag to even a reusable tote bag complete with your company’s logos and graphics. For carrying convenience, reusable drawstring backpacks can be a fun, practical alternative. When your brand has attractive products and samples, potential customers will be drawn to your booth. Attendees can even keep the promotional items and use them as a mobile advertisement when walking through the trade show venue.

Paying attention to detail on your trade show packaging is essential in designing your next attention-grabbing item. When developing your next packaging piece, your item needs to be practical, yet attractive. Starting with popular materials like pvc, pp non-woven, pp woven, cotton, cotton canvas, muslin, specialty art paper or nylon, you are on the right track in creating a unique promotional piece. These materials are important factors to consider when making your promotional products stand out in a crowd.

Putting the finishing touches on your promotional trade show items are just as important as selecting the materials. Adding unique treatments like custom interior and exterior printing, metallic hot stamping, spot uv, custom embroidery, zippers, grommets, ribbons, hang tags, and unique die cuts and handles can be added to custom fit your company’s branding. With your up to date promotional packaging, your company will make quite the impact with potential customers at your next trade show.